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Minimalism Implodes
Minimalism is not failing because it is ugly. It is failing because it has become a totalitarian system
Jan 234 min read


How to Train Your Customers
A series of B2C paradoxes and how to overcome them.
Nov 23, 20246 min read


Are you making them more stubborn?
How convincing new age consumers will lead to stronger oppositions.
Sep 22, 20244 min read
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